TABLE OF CONTENTS

SINGING FOR SUCCESS by Susan Diane Howell, MBA

1.   DO YOU HAVE THE "IT-FACTOR"?

2.   MARKETABLE MUSIC MAKES MONEY

3.  THE COMMERCIAL SINGING VOICE

4.   WORKING WITH A GREAT VOCAL COACH

5.   VOICING YOUR MESSAGE AUDITION TECHNIQUE

7.   OVERCOMING HIGH NOTE PHOBIA

8.   PRODUCT DEVELOPMENT

9.   REALITY TV COMPETITIONS

10. YOUR STUNNING IMAGE AS AN ARTIST

11. UNDERSTANDING STAGE FRIGHT

12. POP CAREERS IN THE TEEN SCENE

13. ASSESSING YOUR CAREER ENVIRONMENT

14. PROMOTIONAL KITS

15. GUERRILLA MARKETING FOR THE CAREER SINGER

16. PUBLICITY AND MEDIA EXPOSURE

17. THE WEDDING SINGER

18. “STAGE RAP"

19. DIVERSIFICATION IN YOUR MUSIC CAREER

20. BUSINESS PLANS and FINANCIAL PROJECTIONS

21. LEGITIMIZING YOUR SHOW “BUSINESS” CAREER

22. BUILDING YOUR OWN HOME RECORDING STUDIO

23. PROMO PHOTOS THAT SELL

24. SONG COPYRIGHTS

25. QUALIFYING A PRODUCTION TEAM: THE PRODUCER

26. QUALIFYING A PRODUCTION TEAM: THE ENGINEER

27. BE YOUR OWN INDEPENDENT RECORD LABEL

28. GETTING DISCOVERED BY A&R LABEL SCOUTS

29. BREAKING INTO THE EUROPEAN MUSIC SCENE

30. PROMOTING YOUR MUSIC WITH STREET TEAMS

31. RETAILING YOUR CD ON THE INTERNET

32. POINT OF PURCHASE MARKETING

33. INDUSTRY TRADE ORGANIZATIONS

34. CHOOSING THE PERFECT MICROPHONE FOR YOUR VOICE

35. BUILDING CAREER CONFIDENCE:  FINDING ESTEEM FROM WITHIN

36. BUILDING CAREER CONFIDENCE:

       PROJECTING CONFIDENCE TO THE INDUSTRY

37. A CAREER AS A STUDIO SESSION SINGER:

      TV, COMMERCIAL and FILM WORK

38. A CAREER AS A STUDIO SESSION SINGER:

      CD PRODUCTION and BACK-UP VOCALS

39.  POWER TELEPHONE NETWORKING

40.  GAINING UNSHAKABLE VOCAL CONFIDENCE

41.  ASSEMBLING THE BAND

42.  SHOULD I WRITE MY OWN MATERIAL?

43.  GAINING EXPERIENCE IN FRONT OF A LIVE AUDIENCE

44.  INITIAL CONSIDERATIONS IN PRODUCING YOUR CD DEMO

45.  GETTING INTO THE RECORDING STUDIO

46.  COMPLETING THE POP DEMO SUBMISSION PACKAGE

47.  DEMO SUBMISSIONS

48.  MEETING WITH A&R

49.  FINANCING YOUR PROJECTS: SELF-FINANCING & CREDIT BASED LOANS

50.  FINANCING YOUR PROJECTS: CAPITAL FUNDING & ANGEL INVESTORS

51.  CLUB AND CASUAL ENGAGEMENTS

52.  ARTIST MANAGEMENT PART ONE: SELF-MANAGEMENT

53.  ARTIST MANAGEMENT PART TWO: FINDING A GREAT MANAGER

54.  THE BAND SCENE ON THE LAS VEGAS STRIP

55.  MOTIVATING GOALS FOR THE SINGER

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Singing For Success - Singing Career Book